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Featured at the club...

Will Gen Y Ever Crave Diamonds?

Written by: Media Post
Category: Blog
  • jewelry
  • retail

When it comes to Millennials’ reluctance to get hitched, it isn’t just parents throwing their hands up in despair. The diamond industry has been befuddled, too, with seven leading companies throwing in together on a new marketing campaign intended to win over those casual Gen Y kids.

Read more: Will Gen Y Ever Crave Diamonds?

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Diamond News

18 April 2026

  • LVMH Watch and Jewelry Revenue Slips
  • How Kendrick Lamar's Diamond Pendant Broke the Internet
  • Retail Shows Resilience, Despite Ongoing Closures, says JBT
  • De Beers Goes Bridal with Desert Diamonds
  • Tourism and New Year Push Watch and Jewelry Sales in Hong Kong
  • Sotheby's to Sell $15m Collection of 300 Vintage Cartier Watches
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